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Wyatt Ewing is the Founder and CEO of Ice Barrel, a company transforming wellness through
cold therapy. After struggling with anxiety and burnout, Wyatt discovered the benefits of cold
exposure, which inspired him to create Ice Barrel. Today, he’s dedicated to helping others find
balance and recovery through this innovative therapy, investing years into refining the product
for maximum efficiency and accessibility. Wyatt’s mission is simple: to make cold therapy a
powerful, accessible reset for a more balanced life.

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What is MTNTOUGH?
MTNTOUGH is The #1 Fitness App Trusted By The Dedicated
Our premier functional fitness programming is conveniently packaged for hunters, first responders, military, and mountain athletes. Train at home, at the gym, or on the go.

Since 2016, MTNTOUGH has been dedicated to helping individuals achieve their personal goals by creating a foundation for physical and mental toughness. The brand’s best-in-class programs are developed, tested, and proven by former Navy SEALs, Army Rangers, and renowned physical trainers. MTNTOUGH+ programs are used by elite groups and operators, including special ops forces, wildland firefighters, backcountry hunters, professional mountain athletes, and more. The MTNTOUGH fitness lab is headquartered in Bozeman, Montana, surrounded by some of the world’s top mountain athletes.